That was the title of an Education Sector report published in April 2007 by former senior policy analyst and current New America Foundation early childhood guru Sara Mead, in which she exposed
a booming, multi-billion dollar industry led by companies such as Baby Einstein and Brainy Baby [that] has tapped into parental angst over doing enough for their kids with foreign-language classes for newborns, toddler day spas, and a host of other products and services aimed at unleashing a baby’s inner genius.”
Now comes word that the Walt Disney Corporation is offering refunds for Baby Einstein videos, because there’s no evidence that the videos actually make students smarter, much less a genius. And, in fact—surprise—kick-starting the habit of being entranced by flashing video images in infancy may not be the most developmentally awesome thing for children.
At this rate we can expect an admission that there is no “boys crisis” in a matter of weeks.






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[...] Via The Quick and the Ed. [...]